The 66^th AMEU Convention 2017 was hosted by Nelson Mandela Bay Municipality from 8 October 2017 to 11 at the Boardwalk Convention Centre in Port Elizabeth. The 2017 theme was “Technical Solutions for Our Changing Business Model”.

In 2017, Aberdare Cables attended the AMEU Convention with a brand new exhibition stand named ‘Pivion’ as one of the key sponsors.

Photo1: AMEU President with Aberdare Personnel

On the first evening of 9 October, the Aberdare hosted a dinner which catered guests in excess of 60 attendees including the AMEU president and his wife.

During this Dinner, Aberdare’s Execcutive Director for Marketing, Sales and Distribution, Mr. Mishack Matla welcomed the delegates and gave a brief history of Aberdare Cables as well as where the company is today. Dr Haiyan Song, Aberdare‘s CEO then addressed the customers – highlighting the future plans of Aberdare Cables. 

Photo2: entertaining guests at Aberdare Dinner

Aberdare also arranged lucky draws for the attendees during the show. Tablets and accompanying power banks were awarded to lucky draws winners who visited the Aberdare stand.

Photo3: Lucky draw winner announced

With such effort, Aberdare Cables won the official award for the “Best Medium Sized Stand” with the exhibition design of ‘Pivion’. Through this convention, Aberdare Cables was seen as the cable supplier of choice.

Photo 4: the official award for the “Best Medium Sized Stand”